About Finish Strong Athletics

Built On Hard Work, Community & Zero Egos

Finish Strong Athletics is a fitness home for Slidell residents of all experience levels. Our members range from experienced athletes to people walking into a gym for the very first time. We have busy parents, working professionals, beginners, competitive athletes, and kids all training under the same roof. Different ages, abilities, and goals are welcomed here.

What makes Finish Strong special is the culture. There are no egos and no expectation that you have to already be "in shape" to belong. We meet people where they are, challenge them to grow, celebrate their wins, and support them along the way.

Members come here to get stronger and healthier, but they stay for the friendships, the laughs, the encouragement, and the feeling of being part of something bigger.

Jon & Lexie Burchard's Journey

For Jon Burchard, Finish Strong Athletics was part of his life long before he became its owner. Jon trained at the gym for 12 years, quickly falling in love with the culture, the people, and the grind. Fitness became more than something he did, it became a true passion, along with helping others discover what they are capable of.

So when the opportunity arose for Jon and his wife, Lexie, to take ownership of the gym and continue building the community they already loved, it was a no-brainer.

That philosophy is at the heart of how Jon leads Finish Strong today. Having spent 12 years on the member side of the gym, Jon understands firsthand what makes the Finish Strong community special. As an owner and coach, his goal is to preserve that culture while continuing to create a place where people of every fitness level feel welcomed, challenged, supported, and genuinely excited to show up.

Outside of the gym, Jon enjoys spending time with Lexie and their family, chasing around their two French Bulldogs, Eddie and Harvey, playing pickleball, and catching concerts whenever he can, especially Morgan Wallen.